As a small business owner, you probably already know the value of a point-of-sale system. And, you might already know the value of a video surveillance system. But what you might not realize is the significant value of combining the two.
A great video surveillance system combined with a great point of sale system can potentially reduce costs and increase revenues if used properly. How? Here are three ways:
1. Prevents Fraudulent Claims Against You
Have you ever needed to substantiate a claim against you? Having video can help tremendously in these situations.
In fact, there are several situations where video can come in handy. First, if an employee says they were injured and they will require worker’s compensation. The video can either substantiate or disprove the employee’s claims. Second, if a customer says they were injured in your establishment. Again, video can either substantiate or disprove the customer’s claims. Lastly, if a customer claims that their card was fraudulently used at your business, you can roll the tape back to the transaction in question and take screenshots of the person making the transaction. Then you can ask the customer if the person depicted in those screenshots is someone they know (perhaps a relative who ‘borrowed’ the card).
2. Prevents Employee Theft
There have been numerous studies done on employee theft and how much it costs small businesses each year. One 2016 report stated that employee shrink is actually worse than external shrink in the retail industry.
With that in mind, it’s probably a no-brainer to realize that video cameras can help deter employee theft and prevent shrinkage. Retail shops can monitor what’s happening in the inventory area and restaurants can monitor what food is going out to customers. Unless there’s an honest reason for the mistake, it can be pretty hard to refute video evidence when employees are confronted with the tape.
3. Provides You With ‘Game Tape’ For Training
Speaking of tape, managers can use video to review employee performance. The video can capture all the body language, the greetings, the customer questions and the employee answers. If you want to provide feedback on an employee’s performance, pop in the tape and review a few customer transactions. Watching the tape can help the employee see things from the manager’s perspective and perhaps get them to see how they can improve.
Overall, this can lead to better performance for the business and a better performance for the employee. Win win!
Want to learn more about how to set up a point-of-sale system with a video surveillance system? Contact us today for a demo.