Breaking the Bad Location Jinx

Stuck with a bad location? Here are some ideas for how to improve business no matter where you’re at. What is it about certain store locations that can never seem to produce a winner? Is it because rents are too high? Is the location slightly off Main Street,...

6 Must-Have Tech Items For a New Business

According to the U.S. Small Business Administration, over 50% of small businesses fail in the first year and 95% fail within the first five years. In this New York Times business blog post, one reason mentioned for failing businesses is owner stubbornness. Granted,...

The Best Marketing Tips For Small Businesses

What exactly is marketing? Is it simply having a logo? And maybe storefront signage? Does your website and print collateral (postcards and flyers) count as marketing, too? The answer is yes to all the above. Sure, having a catchy, memorable logo helps. But...
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